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空調行業颶風來襲!奧克斯“法拉利俱樂部會員定制款空調”將概念亮相

       隨著外界的不斷曝光,奧克斯與法拉利俱樂部跨界合作的會員專屬定制款空調在行業內迅速引爆。奧克斯空調表示,“法拉利俱樂部會員專屬定制款空調”將在5月26日的上海法拉利賽道日嘉年華期間概念亮相。

       從外觀色彩上,這款產品完美延續了“法拉利紅”的同時,在輪廓設計上通過采用流暢的流線線條,給消費者一種視覺上舒適和極致的流暢感。從內核性能上,“法拉利俱樂部會員專屬定制款空調”BMC內機電器盒獲得5V°級認證防火,性能安全無后顧之憂。在靜音效果方面延續并升級了奧克斯的技術創新,達成極致靜音新體驗。零下25度到零上50度,可自動智能高溫殺菌,健康無污染。同時擁有如跑車般的強勁動力,能實現30秒速冷,60秒速熱,極大程度上提升產品的使用體驗。

       眾所周知,奧克斯空調的外觀設計有口皆碑。比如之前陸續打造的窈窕·淑女、傾國·傾城、智月等系列產品皆以驚艷的外觀設計收獲粉絲一致好評,備受年輕消費者青睞。其中,奧克斯睿系列、奧克斯傾城等空調產品曾先后獲得“艾普蘭獎設計獎”的殊榮。

       然而,對奧克斯與法拉利俱樂部雙方的跨界合作,專家猜測,雙方的跨界合作不止定制產品這么簡單,奧克斯想要重新定義空調時尚的“野心”已初見端倪。奧克斯選擇與法拉利俱樂部跨界合作,很有可能是借此為其產品品質做背書,提升產品的時尚調性。同時記者獲悉,奧克斯將在5月26日“法拉利賽道日嘉年華”期間公布其全新的品牌升級戰略,這也釋放出一個信號:無論產品還是品牌,未來的奧克斯很可能要全線走高端時尚路線。

       該產品將在5月26日“法拉利賽道日嘉年華”期間概念發布,且產品目前只專門針對法拉利俱樂部會員專屬定制。然而,作為奧克斯的忠實用戶也好,法拉利俱樂部的會員甚至法拉利的追捧者也好,概念亮相的吸引力依然很強勁。

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盈彩

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