? 資訊動態-奧克斯集團官網 盈彩
資訊動態
您的位置:首頁 > 資訊動態
用創新科技打開家電智造轉型升級步伐奧克斯再啟“京東超級品牌日”

  隨著新興消費群體的迭代和社會消費的升級,如今,價格已經不再是人們消費行為的主要決定因素,消費者越來越注重產品品質與個性化表達。這場個性化消費革命的風潮也席卷了家電行業,24年專注空調的奧克斯,就在個性化消費的風口中,憑借原創科技、極致體驗、創新營銷以及品牌年輕化重塑等手段,在這場競速中脫穎而出。



    如何為傳統品牌注入新活力?奧克斯空調為行業做出了表率。近年來,奧克斯著眼科技創新,以品質打造核心競爭力,不斷研發諸如TS快速冷熱技術、Hydro-自動水洗技術等創新成果,在健康、智能等領域深受消費者喜愛。在消費市場上,奧克斯一直致力于不斷提高用戶的空調安裝滿意度、服務滿意度等體驗感受。


    硬實力讓奧克斯贏得市場青睞,眾所周知,京東超級品牌日被行業譽為中國電商領域“金字塔尖”上的核心資源。從2010年到2017年,奧克斯空調一直與京東保持頻繁“親密”互動,形成一種雙贏的局面,尤其是去年8月,奧克斯成為首個以單品類拿下京東超級品牌日的家電品牌,不僅推出領券最高減1000的優惠,更是通過打造最冷地鐵、山娃音樂節等創意營銷,與消費者實時互動,創下行業銷售神話。開場僅僅28分鐘,奧克斯空調銷售額就實現破億,當天銷售額更是突破3億大關。


    今年,奧克斯再度占盡先機,成為2018年第一家與京東簽約的家電GSKA商家,雙方不僅達成全方位深化合作戰略,確立全年營收規模突破150億元的目標,還將在4月12日再次開啟“京東超級品牌日”,打造新一輪強強聯手的品牌佳話。


    在奧克斯品牌影響力不斷擴大的背后,是科技創新力與互聯網思維的高效融合。就在今年兩會期間,發展互聯網+先進制造業再次被提升到重要戰略高度,加快制造強國建設,發展工業互聯網平臺,創建“中國制造2025”示范區成為新時代發展的需求。可以說,工業互聯網的創新,將成為中國從制造大國轉向制造強國的加速器,更是實現國家新型城鎮化的題中應有之義。奧克斯之所以能夠在過去幾年實現彎道超車,正是基于其在產品創新、市場營銷、用戶交互等方面全方位轉型升級。今天的奧克斯,已經將變革力當做生命力,打開的是新時代中國空調產業高質量發展的第一賽道,硬實力、軟實力提升推動其全面發展,成為成長最快的空調品牌。


    此次奧克斯再啟京東超級品牌日,也是基于雙方對新零售本質的認同和對品質不斷追求的相同基因,京東作為國內最大的家電電商平臺,一直以來以為消費者提供品質生活新消費為目標,同時不斷以云計算,大數據技術為品牌提供支持。未來,奧克斯將與京東展開深化合作,推進人工智能在工業制造與流通中的應用,為消費者創造更便捷更放心的消費環境,共同促進傳統產業升級步伐。

?
盈彩

          32424c.com | 50099q.com | www.xpj2018.com | www.9989579.com | 70118h.com | www.1000suncity.com | www.323535.com | 3258g.com | www.hg139e.com | www.flcb2.com | js848.vip | www.a333.cc | www.6482c.com | p1.cc | www.225430.com | www.936399.com | 58532222.com | www.47506.cn | 80368ff.com | www.hg226.com | www.77803c.com | 3950p.com | www.67810.com | www.568001.com | sha0777.com | www.66930055.com | www.988068.com | 111pj8.cc | www.131msc.com | www.96386q.com | 50883.com | www.971055.com | 9895i.com | www.b3650.com | www.924177.com | feicai0791.com | www.2418r.com | 224940.com | www.bet63u.com | www.87gcw.com | www.621316.com | 3379cc.com | www.16065m.com | 3559ff.com | www.bsd9999.com | 500000335.com | www.318008.com | www.52303o.com | www.0860w.com | www.506232.com | www.vns62999.com | www.876061.com | www.68666n.com | www.087wy.com | 37570j.com | www.9356k.com | 2934w.com | www.33112f.com | 3189ii.com | www.54400q.com | 3169u.com | www.8816n.com | 6868nn.cc | www.okw5.com | www.546001.com | www.ck7786.com | 6572m.com | www.50080h.com | hhhhh333.com | www.5086z.com | xx888i.com | www.864155.com | www.83hg.com | www.178213.com | www.88837f.com | www.031566.com | www.28824s.com | www.507933.com | www.0860x.com | 30019q.com | www.jbb08.net | 80567n.com | www.8313d.com | 3559uuu.com | www.v32939.com | 5448099.com | www.6889775.com | 11683300.com | www.ya390.com | www.9374e.com | www.202340.com | www.026789.com | ty1339.com | www.2021d.com | 3640w.com | www.36788h.com | www.4123ll.com | www.371935.com | www.4394b.com | 30170077.com | www.78680r.com | eee5701.com | www.068336.com | 3hmh9f.cn | www.314877.com | www.776775.com | d08199.com | www.13434e.com | 5429g.com | www.163090.com | www.v6964.com | 77151.com | www.7893w37.com | 7605c.com | www.805595.com | www.309993.com | 61328899.com | www.66652g.com | www.xhtd3344.com | xpj66498.com | www.5700666.com | a2306.com | www.344242.com | www.c3c3.com | p2146.com | www.847980.com | www.2323006.com | 58535555.com | www.41518r.com | www.88807c.com | rf034.com | www.954321f.com | www.266688.com | 90307l.com | www.55238g.com | www.3653306.com | 4018pp.com | www.ampj3436.com | www.00618t.com | xpjgo7.com | www.00840o.com | www.3459t.com | 91019h.net | www.29277n.com | www.97321f.com | bet188com.com | www.97655i.com | www.82270.com | 4255a.com | www.853530.com | www.384559.com | 8901w.com | 08530005.com | www.hg735.com | www.boma0190.com | 4499vn77.com | www.6611f.cc | www.le888w.com | df8bet.com | 00048a.com | www.cb600.cc | www.56569.com | pj88002.com | www.810877.com | www.4136n.com | 5002s.com | cc56988.com | www.77055.com | www.2737006.com | bet3658806.com | www.339968.com | www.pjc55.vip | www.4107t.com | 37688f.com | www.602927.com | www.262815.com | www.788698.com | 64640029.com | www.308139.com | www.088365.com | www.135520d.com | z4389.com | bet009900.com | www.3032gg.com | www.7025f.com | 35222mm.com | P35ss.com | www.5647e.com | www.js403.com | 7744hhh.com | 78114422.com | www.689144.com | www.55545h.com | www.8124y.com | nn1915.com | 54443v.com | www.07163d.com | www.4694s.com | www.77077.com | xhtd12345.com | woaidrf.com | www.16878p.com | www.04567g.com | www.88807f.com | 6150g.com | 32126i.net | www.611949.com | www.683158.com | www.bc631.com | 32355oo.com | tt6832.com | 0077buyu.com | www.288hc.com | www.77181.com | www.88993m.com | 44488k.com | 80878s.com | 883399m.com | www.cp3158.cc | www.33522s.cc | www.k1235.com | www.kb9988.com | js7.ch | 33318v.com | www.188937.com | www.66082.cc | www.103565.com | www.3157666.com | www.63877p.com | 22qq8331.com | 00773hh.com | 11aa8332.com | www.848966.com | www.6482c.com | www.848777j.com | www.24suncity.com | www.ou95990.com | 7788332.com | 8896779.com | d7789.com | www.451770.com | www.32123y.com | www.802sun.com | www.267185.com | www.yz026.com | www.22516.com | 6e604.com | 53358q.com | hggjtg8.com | 500000593.com | www.507633.com | www.055y.cc | www.624201.com | www.792073.com | www.l5504.com | www.3170001.com | www.9374q.com | 922160.com | 28839w.com | so66666.cc | df8uu.com | 38238d.com | 66888web.com | www.273215.com | www.846689.com | www.33588h.com | www.770802.com | www.4102u.com | www.5981n.com | www.4756.com | www.0wdgj.com | www.36677b.com | www.yh5555.cc | 2618zz.com | 518cp55.com | 617055.com | 3522a.vip | 67890cc.com | vns00dd.com | c962we3.com | 4025b.com | 0099341.com | 1095.com | hg1688l.com | mgm3242t.com | 5509o.com | 3844x.com | bet2020365.com | 4066yy.com | 2127dd.com | yd12306.com | 2349001.com | 09244777.com | 88447.com | 7196n.com | y1458.com | www.ytrich.com | www.777xx.cc | www.a3410.com | www.4996gl.com | www.57800a.com | www.5099ff.com | www.8473p.com | www.71071d.com | www.04567s.com | www.yy1234.com | www.v27229.com | 32x1.com | 00778b.com | ydgj0011.com | 2306u.com | jjj01234.com | 3522jj.cc | 38848.com | yl6896.com | 25288q.com | zhcp43.com | 5855kk.com | www.v2808.com | www.lfg222.com | www.345594.com | www.04762004.com | www.tb970.com | www.138cpp.com | www.00772k.com | www.q3410.com | www.t63568.com | www.7714l.com | www.8039i.com | www.899427.com | www.550341.com | 5651u.com | 80567d.com | 2222.VIP | www.496918.com | www.2418x.com | www.25688f.com | www.767200.com | www.040425.com | feicai0378.com | q83377.com | 28288ee.com | 3180.com | www.21365bb.com | www.899866.com | www.89599k.com | www.68365b.com | www.36166n.com | www.699494.com | 88447.com | 4340.com | d2146.com | 8052.am | www.hg8801.com | www.678404.com | www.33678aa.com | www.71233x.com | www.686244.com | 500000953.com | 3304e.com | 996622kk.com | www.4972qq.com | www.77731f.com | www.087i.com | www.66ffv.com | www.xinyc8.com | 58802k.com | 51335.co | www.www-728855.com | www.095985.com | www.706139.com | www.33997d.com | www.214654.com | 091166.com | 998o.cc | www.67797o.com | www.534359.com | www.498700.com | www.533508.com | 9566498.com | 8977pp.com | www.7025p.com | www.5981t.com | www.49956x.com | www.028314.com | gh7105.com | 1728862.com | www.wnsr5550.com | www.1232222.net | www.351731.com | 8xj.vip | 88445002.com |